Tag Archives | Facebook

HOW DO I REACH MY PODCAST AUDIENCE THE EASY WAY?

Learn how to reach your podcast audience Podcasting is really affective for your content. The thought of how many people can potentially gain access to your content on a worldwide scale is jaw dropping. Additionally, podcasting is a cheap marketing tool that can, if done correctly, beat any marketing plan you have. But this is only possible if you learn to deliver your podcast in a way your audience would like to receive it. So how do you know if you’re delivering your content effectively? Here are a couple of ways you can make sure your content is reaching its peak performance.

TRACK YOUR LISTENERSHIP
If you are not tracking your audio, video, articles, etc. then you will definitely want to start here. Imagine walking in a field at night without a flashlight. You’re stumbling all over the place and may end up breaking your ankle. In this situation you might think “why didn’t I grab the flashlight?”
Tracking stats can shine the light on your content direction. Not knowing where your content is heading can Continue Reading →

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3 REASONS FACEBOOK ADVERTISING CAN HELP YOUR PODCAST?

3 REASONS FACEBOOK ADVERTISING CAN HELP YOUR PODCAST?So how can Facebook advertising help your podcast? Let’s first start by talking about the size of Facebook and the impact it has on its users. Next we can review the geographical information available to you when your ad is being put together. Lastly we will discuss the options that you have for paying your advertising bill. Get ready to use Facebook advertising!

1) FACEBOOK FACTS: We all know the power of Facebook. But just in case you don’t, Facebook had 845 million monthly active users at the end of December 2011.  Additionally Facebook averaged 483 million daily active users in the same month. So yeah…they have the attention of many online consumers. What about those who use Continue Reading →

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